Grow your online business with more revenue, sales and profit.

We’ll help you grow online with data driven marketing strategies.

Rated 4.9/5

Grow your online business with more revenue, sales and profit.

We’ll help you grow online with data driven marketing strategies.

Rated 4.9/5

Join our growing list of ambitious clients

What Formulr does written in a simple short two line sentence

We’ll help you find new customers cheaper and keep them longer.

With high impact experiments on organic & paid media and targeted campaigns our team of influencers, creative experts and data scientist design strategies that’s low risk and high impact.

Find out how.

Good retention marketing is an under-utilised in most businesses.

It costs upto x5 more to get new customers compared to keeping your existing ones.

Through email, loyalty and referral scheme design we’ll help turn customers into loyal fans.

We’re experts in helping brands find and expand onto new sales channels.

We’ve grown dozens of brands on Amazon from household names to start ups. We’ll help you find your customers and acquire them profitably.

Understand your audience and competitors better.

The organisation who understands their audience best wins online. This means understanding their desires, pain points and motivations.

Using our proprietary models our data scientists help clients with brand research, competitor analysis and product analysis to identify initiatives for growth.

There’s a reason our clients love us

We are a digital accelerator

Powered by bespoke technology

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Every business has unlocked potential

Here’s the Formulr effect

Kings College London
Students’ Union

We supported King’s College London drive growth across their e-commerce, social and email channels.



CRO / Audience Analysis:

The team conducted a heuristic audit followed by a design thinking workshop and focus groups to understand student behaviour.

Coupled with heatmaps and deep dive into the analytics, the site was optimised to boost conversions and order values.

Drive Traffic & Assortment Experience:

Instagram reels, UGC and give away competitions were created to drive engagement and drive email collection ahead of Black Friday. This was mirrored on campus to create a cohesive on and offline experience.

Bundles were optimised with a new recommendation engine implemented to boost basket value.

Build Repeat Purchases:

Existing emails were segmented based on RFM analysis to identify high value and lapsing customers with dedicated messaging for each group.

Email flows were also built for automated welcome, abandoned cart and post purchase sequences.

These were the results we saw:

KCLSU saw record online sales performance and a large increase in emails collected resulting from a 2% conversion increase from the email pop up. Specifically:

23%

Sales Uplift

327%

Growth In Mailing Lists

12%

Order Value Uplift

23%

Sales Uplift

327%

Growth In
Mailing Lists

12%

Order Value Uplift

23%

Sales Uplift

327%

Growth In Mailing List

12%

Order Value Uplift

As you can see, we get results more efficiently and effectively

Here’s why Formulr is right for you

Performance Driven Digital Accelerator for Ambitious Businesses

Here’s why Formulr is right for you

A Growth Led Consultancy for Ambitious Businesses:

Formulr is a digital commerce consultancy specialising in D2C, Amazon and social growth.

We’re experts in Conversion Rate Optimisation, Paid & Organic Media working with small and household brands across the UK.

We’re a team of ex MBB digital consultants, influencers and data scientists. We use our proprietary data models to deliver low risk, high impact growth for clients.

You’re unique. So Why Choose a generic agency?

Since we take 4 clients at a time, we cut the bloat and provide direct access to real experts. Your business deserves the best.

Others

Fair + Transparent Pricing Model

Value based pricing based on fair and fixed margin for charitable organisations

vs

Expensive + Opaque Pricing Model

Flat retainer model based on monthly pricing structure

Proprietary ‘In House’ Tech

Bespoke technology to capture customer sentiment and behaviour

vs

Generic Tech Stack

Generic 3rd party software available to all B2B & B2C companies

Quicker Results, Faster

Reduced time to value through agile test & learn approach

vs

Long Lead Times

Standard ‘waterfall’ approach from ideation to execution

ROI + Data Led Approach

Strong ROI focus through data, creative and UX testing

vs

Loose ROI Focus + Use Of Data

Lack of ROI focus due to poor incentive structure based on monthly retainer

Work Delivered By Real Experts

Ex MBB Consultants, Real Influencers & Specialists with min 4+ years

vs

Handover To Junior Staff

Delivery owned by junior team members with limited real world experience

Frequently Asked Questions

We are a boutique firm meaning we employ a small but experienced staff to support us. We don’t have offices or unnecessary. This means our overheads are low. And we pass savings on to our clients

No firm can ever guarantee results. But our data led and experiment approach means we’ll try as many initiatives as possible to generate your business value. Our expertise and network will give you the best possible return.

No problem. Most of our clients start out unsure where to start. We’ll work with you to design and implement a strategy that’s right for you. We won’t use jargon and will walk you through every step.

Prices are based on client and service need but can start from as little as £800 per month.

If you want more revenue, more loyal customers and more loyal fan base. The time to start is now.

Never. Jump on a call with us and we’ll provide you value for free. There’s no obligation attached. If you’d like to contract us great, if not, you’ll leave the call with actionable advice on digital growth for your business.

Meet our Partners

Ready to grow? Get your free digital strategy here

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