What Formulr does written in a simple short two line sentence
We’ll help you find new customers cheaper and keep them longer.
With high impact experiments on organic & paid media and targeted campaigns our team of influencers, creative experts and data scientist design strategies that’s low risk and high impact.
The organisation who understands their audience best wins online. This means understanding their desires, pain points and motivations.
Using our proprietary models our data scientists help clients with brand research, competitor analysis and product analysis to identify initiatives for growth.
Drew did an amazing job! Would highly
recommend him to anyone out there.
You'll be happy with his work, believe
it!
First Name Surname
Job Title
Drew did an amazing job! Would highly
recommend him to anyone out there.
You'll be happy with his work, believe
it!
First Name Surname
Job Title
Drew did an amazing job! Would highly
recommend him to anyone out there.
You'll be happy with his work, believe
it!
First Name Surname
Job Title
Drew did an amazing job! Would highly
recommend him to anyone out there.
You'll be happy with his work, believe
it!
First Name Surname
Job Title
Drew did an amazing job! Would highly
recommend him to anyone out there.
You'll be happy with his work, believe
it!
We are a digital accelerator
Powered by bespoke technology
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Every business has unlocked potential
Here’s the Formulr effect
Kings College London
Students’ Union
We supported King’s College London drive growth across their e-commerce, social and email channels.
CRO / Audience Analysis:
The team conducted a heuristic audit followed by a design thinking workshop and focus groups to understand student behaviour.
Coupled with heatmaps and deep dive into the analytics, the site was optimised to boost conversions and order values.
Drive Traffic & Assortment Experience:
Instagram reels, UGC and give away competitions were created to drive engagement and drive email collection ahead of Black Friday. This was mirrored on campus to create a cohesive on and offline experience.
Bundles were optimised with a new recommendation engine implemented to boost basket value.
Build Repeat Purchases:
Existing emails were segmented based on RFM analysis to identify high value and lapsing customers with dedicated messaging for each group.
Email flows were also built for automated welcome, abandoned cart and post purchase sequences.
These were the results we saw:
KCLSU saw record online sales performance and a large increase in emails collected resulting from a 2% conversion increase from the email pop up. Specifically:
23%
Sales Uplift
327%
Growth In Mailing Lists
12%
Order Value Uplift
23%
Sales Uplift
327%
Growth In Mailing Lists
12%
Order Value Uplift
23%
Sales Uplift
327%
Growth In Mailing List
12%
Order Value Uplift
As you can see, we get results more efficiently
and effectively
Performance Driven Digital Accelerator for Ambitious Businesses
Here’s why Formulr is right for you
A Growth Led Consultancy for Ambitious Businesses:
Formulr is a digital commerce consultancy specialising in D2C, Amazon and social growth.
We’re experts in Conversion Rate Optimisation, Paid & Organic Media working with small and household brands across the UK.
We’re a team of ex MBB digital consultants, influencers and data scientists. We use our proprietary data models to deliver low risk, high impact growth for clients.
You’re unique. So Why Choose a generic agency?
Since we take 4 clients at a time, we cut the bloat and provide direct access to real experts. Your business deserves the best.
Others
Fair + Transparent Pricing Model
Value based pricing based on fair and fixed margin for charitable organisations
vs
Expensive + Opaque Pricing Model
Flat retainer model based on monthly pricing structure
Proprietary ‘In House’ Tech
Bespoke technology to capture customer sentiment and behaviour
vs
Generic Tech Stack
Generic 3rd party software available to all B2B & B2C companies
Quicker Results, Faster
Reduced time to value through agile test & learn approach
vs
Long Lead Times
Standard ‘waterfall’ approach from ideation to execution
ROI + Data Led Approach
Strong ROI focus through data, creative and UX testing
vs
Loose ROI Focus + Use Of Data
Lack of ROI focus due to poor incentive structure based on monthly retainer
Work Delivered By Real Experts
Ex MBB Consultants, Real Influencers & Specialists with min 4+ years
vs
Handover To Junior Staff
Delivery owned by junior team members with limited real world experience
Frequently Asked Questions
If You Guys Are Expensive, How Can You Be ’Fairly Priced’?
We are a boutique firm meaning we employ a small but experienced staff to support us. We don’t have offices or unnecessary. This means our overheads are low. And we pass savings on to our clients
What Happens If The Marketing Doesn’t Work For Me?
No firm can ever guarantee results. But our data led and experiment approach means we’ll try as many initiatives as possible to generate your business value. Our expertise and network will give you the best possible return.
I’m Not Sure What I Need
No problem. Most of our clients start out unsure where to start. We’ll work with you to design and implement a strategy that’s right for you. We won’t use jargon and will walk you through every step.
What Do Your Prices Start From?
Prices are based on client and service need but can start from as little as £800 per month.
How Do I Know If Now Is The Right Time For Your Services?
If you want more revenue, more loyal customers and more loyal fan base. The time to start is now.
Will I Be Hassled If I Request A Free Strategy?
Never. Jump on a call with us and we’ll provide you value for free. There’s no obligation attached. If you’d like to contract us great, if not, you’ll leave the call with actionable advice on digital growth for your business.
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